What computer buyers need
Component buyers assemble a build from parts that must be compatible — socket, power, form factor, memory type — and a catalogue that lists products without checking compatibility guarantees returns and frustration. Laptop buyers filter by specification rather than brand. Business customers are a third audience entirely, needing invoices, bulk supply and warranty terms, and they are usually pushed through the same consumer checkout.
What we build for a computer store
First, a build configurator with compatibility checking, which prevents returns and is the reason enthusiasts choose one shop over another. Second, specification filtering across laptops and components, since that is how the search happens. Third, accurate stock with realistic delivery, because this category is price-transparent and a cancelled order goes straight to a competitor. Fourth, a business route with invoicing, bulk supply and warranty terms kept separate from retail.