What frozen buyers evaluate
Restaurants, retailers and caterers buying frozen products evaluate freezing method, temperature maintenance through delivery, portion formats, shelf life and yield after cooking. A break in the cold chain destroys quality invisibly until the product is served. Producers who show packaging photographs and take orders by phone cannot demonstrate the handling that justifies their price against a cheaper supplier.
What we build for a producer
First, product specifications with freezing method, portion weights and yield, since professional kitchens calculate cost per portion rather than per kilogram. Second, cold chain terms documented through to delivery, which is the quality claim made verifiable. Third, separate HoReCa and retail formats with ordering, because their quantities and packaging have nothing in common. Fourth, certification and a client account with standing orders, so kitchens ordering the same list weekly reorder in one action instead of contacting a manager and repeating it by telephone.
