How pharmacy customers actually search
People arrive in one of two states and both are urgent. Either they hold a prescription and are hunting one trade name, cannot find it, and immediately check the next pharmacy because treatment has to start today. Or they know the active substance and want to know what can replace an expensive original — and if the site cannot list alternatives by INN with the price difference, they go and ask a pharmacist somewhere else, and buy there too. Underneath both sits the permanent retail problem: the shelf and the website disagree, and one bad answer costs you every future visit.
What we build for a pharmacy
First and hardest: live stock per branch pulled from your accounting system with an honest in stock / low / to order status, because a catalogue that contradicts the shelf devalues the whole project. Second: search by active substance with alternatives — one molecule, several manufacturers and forms, prices side by side, which is both a service and a margin tool. Third: reservation held until a stated hour, tied to a branch and a phone number, so the pharmacist puts an actual box aside. Fourth: prescription-only items handled properly in the logic — listed and reservable, never sold online, with the rules in the product card rather than in small print. Plus delivery zones and time windows where you run them.