Where confectionery volume comes from
Confectionery demand is intensely seasonal, with holiday periods producing a large share of annual volume, and orders that arrive too late for production planning. Corporate gift orders are a separate and profitable business that requires branding and early lead times. Private label production for retail chains fills the line between seasons, and is rarely presented in a way a retail buyer can act on.
What we build for a factory
First, the product range with composition, weights, packaging and shelf life, which is what retail buyers use for listing decisions. Second, seasonal and corporate gift ordering with published lead times, so volume orders arrive early enough to produce rather than too late to accept. Third, private label capability with minimum volumes, the contract that fills capacity between holidays. Fourth, wholesale ordering with a distributor account and certification documents, since repeat buyers should not depend on a sales manager.
