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A retailer is buying footfall, not square metres

Passing traffic, frontage and who is next door decide the rent. We build the data that lets a tenant evaluate without guessing.

What retail tenants evaluate

A retailer choosing a unit is estimating how many people will pass and how many will come in, which depends on footfall, frontage width, visibility, entrance position and the tenants on either side. Listings that state area and price leave them to guess, so units sit empty while tenants sign elsewhere on better information. Fit-out condition and permitted use are the other two facts that decide whether a unit works for a given business at all.

What we build for a landlord

First, footfall data and frontage specifications, which is the actual commercial variable and the one landlords most often withhold. Second, neighbouring tenants and location context, since adjacency drives trade. Third, permitted use and fit-out condition stated, because a food unit and a clothing unit need different infrastructure. Fourth, lease terms with any fit-out contribution, plus availability, so a retailer can build a plan around a specific opening date.

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