Why mixed farms are hardest to find
A farm growing eight crops has eight separate markets and usually one page describing all of them, which means it ranks for none. Buyers search by crop, grade and volume, so the farm is found only by people who already know it exists. The second loss is seasonality: a mixed farm has something to sell most of the year, and nobody can see the calendar that would let them plan around it.
What we build for a vegetable farm
First, a page per crop with grades, calibre and packaging, because that is the unit of search and of purchase. Second, a year-round availability calendar across the whole rotation, which is a real advantage a mixed farm has and never shows. Third, wholesale accounts with standing orders for shops and kitchens buying weekly. Fourth, direct delivery boxes for households, which is the highest margin channel available to a mixed grower.